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Mother London Put a Giant Boob on Top of a Building to Make a Statement About Breastfeeding

If you spent this past Sunday—which was Mother’s Day in the U.K.—walking around the Shoreditch area of London, you may have seen a giant inflatable boob with a very prominent nipple sitting on top of a building. Said boob wasn’t there solely for shock and awe.

Read full story at http://www.adweek.com/agencies/mother-london-put-a-giant-boob-on-top-of-a-building-to-make-a-statement-about-breastfeeding/