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New Google Merchant Center Next To Replace Classic Merchant Center

Google announced Google Merchant Center Next, a more lightweight, easier-to-use version of Google Merchant Center at Google Marketing Live. Google added, "while we’re simplifying, the features that larger retailers rely on aren’t going anywhere.

Merchant Center Next will replace the current Merchant Center slowly by the end of 2024.

Google Merchant Center Next will automatically populate your Merchant Center product feed with the information Google can detect from your website. Google said you can edit what gets pulled in through automation or even turn this feature off. Read more